
Consumer Behavior & Marketing Strategy by Peter, J. Paul
Kalaignar Centenary Library, Madurai · reference copy, to be read in the library
Where to find it: Sixth floor, call number 658.8 PET.
Book details
- Author
- Peter, J. Paul
- Publisher
- Mcgraw-Hill
- Year
- 2006
- ISBN
- 9780070601581
Copies in the library (1)
| Floor | Call number | Barcode | Status |
|---|---|---|---|
| Sixth floor | 658.8 PET | 290719 | Reference only (read in the library) |
Next to this on the shelf
- BBA; Marketing Research 658.8 PER
- BBA; Industrial and Service Marketing 658.8 PER
- BBA; Internal Marketing 658.8 PER
- The Ultimate Marketing Toolkit: Ads That Attract Customers. Brochures That Create Buzz. Websites That Wow 658.8 PET
- Consumer Behavior & Marketing Strategy (this book)
- Correlation And Measurement In Marketig Research 658.8 PIE
- Marketing Management 658.8 PIL
- Modern Marketing (Principles And Practices) 658.8 PIL
- Evaluating the Gaps and Intersections Between Marketing Education and the Marketing Profession 658.8 PIN