Consumer-Brand Relationships by Fournier, Susan
Kalaignar Centenary Library, Madurai · reference copy, to be read in the library
Where to find it: Sixth floor, call number 658.8343 FOU.
Book details
- Author
- Fournier, Susan
- Publisher
- Routledge
- Year
- 2012
- ISBN
- 9781138961548
Copies in the library (1)
| Floor | Call number | Barcode | Status |
|---|---|---|---|
| Sixth floor | 658.8343 FOU | 296846 | Reference only (read in the library) |
Next to this on the shelf
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- Consumer-Brand Relationships (this book)
- Authenticity: What Consumers Really Want 658.8343 GIL
- Analyzing Children's Consumption Behavior: Ethics, Methodologies, and Future Considerations 658.8343 HAR
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- Creating Value With Data Analytics In Marketing 658.8343 WIE