Advertising Theory by Rodgers, Shelly
Kalaignar Centenary Library, Madurai · reference copy, to be read in the library
Where to find it: Sixth floor, call number 659.101 ROD.
Book details
- Author
- Rodgers, Shelly
- Publisher
- Routledge
- Year
- 2019
- ISBN
- 9780815382492
Copies in the library (1)
| Floor | Call number | Barcode | Status |
|---|---|---|---|
| Sixth floor | 659.101 ROD | 329194 | Reference only (read in the library) |
Next to this on the shelf
- Integrated Marketing Communicaton 659.1 WIN
- Advertising Management in the Digital World 659.1 WOM
- Narrative Advertising Models and Conceptualization in the Digital Age 659.1 YLM
- Advertising Management 659.101 ANN
- Advertising Theory (this book)
- Connotation and connection : Advertising Analysis With Semiotic 659.1014 RUH
- Advertising Gender And Social Media 659.1019 BAL
- About Face 659.1019 HIL
- Images Of Nations And International Public Relations 659.1028 KUN