Electronic Word of Mouth as a Promotional Technique by Chu, Shu-Chuan
Kalaignar Centenary Library, Madurai · reference copy, to be read in the library
Where to find it: Sixth floor, call number 658.872 CHU.
Book details
- Author
- Chu, Shu-Chuan
- Publisher
- Routledge
- Year
- 2019
- Pages
- 180
- ISBN
- 9781138360907
Copies in the library (1)
| Floor | Call number | Barcode | Status |
|---|---|---|---|
| Sixth floor | 658.872 CHU | 123870 | Reference only (read in the library) |
Next to this on the shelf
- Digitalization In The Luxury Fashion Industry 658.872 CAB
- Marketing In Service Industry : Airlines,Travel Tour And Hotel 658.872 CHA
- Digital Marketing 658.872 CHA
- Digital Marketing Excellence 658.872 CHA
- Electronic Word of Mouth as a Promotional Technique (this book)
- Social Media Strategy 658.872 CLA
- Innovations in Digital Branding and Content Marketing 658.872 DAS
- Search Engine Optimization And Marketing 658.872 DAS
- E-Commerce & Business Communication 2E 658.872 DAT