The Roots and Uses of Marketing Knowledge-A Critical Inquiry into the Theory and Practice of Marketing by Smith, Terry
Kalaignar Centenary Library, Madurai · reference copy, to be read in the library
Where to find it: Sixth floor, call number 658.8 SMI.
Book details
- Author
- Smith, Terry
- Publisher
- De Gruyter
- Year
- 2020
- Pages
- 219
- ISBN
- 9783110631142
Copies in the library (1)
| Floor | Call number | Barcode | Status |
|---|---|---|---|
| Sixth floor | 658.8 SMI | 133008 | Reference only (read in the library) |
Next to this on the shelf
- Development Of Business And Hotel Marketing Management 658.8 SIN
- Marketing Micromacro Analysis 658.8 SIN
- Marketing Management Trends And Practices 658.8 SING
- Strategic Pharmaceutical Marketing, 658.8 SMA
- The Roots and Uses of Marketing Knowledge-A Critical Inquiry into the Theory and Practice of Marketing (this book)
- Global Perspectives on Contemporary Marketing Education 658.8 SMI
- Making Marketing Happen 658.8 SMI
- Fashion & Luxury Marketing 658.8 SOL
- Conquering Consumerspace – Marketing Strategies For A Branded World 658.8 SOL