
Capturing, Analyzing, and Managing Word-of-Mouth in the Digital Marketplace by Rathore, Sumangla
Kalaignar Centenary Library, Madurai · reference copy, to be read in the library
Where to find it: Sixth floor, call number 658.84 RAT.
Book details
- Author
- Rathore, Sumangla
- Publisher
- IGI Global
- Year
- 2015
- ISBN
- 9781466694491
Copies in the library (1)
| Floor | Call number | Barcode | Status |
|---|---|---|---|
| Sixth floor | 658.84 RAT | 150401 | Reference only (read in the library) |
Next to this on the shelf
- MBA;International Business 658.84 PER
- BSC; E-Commerce 658.84 PER
- Marketing Channel Management 658.84 PIN
- Export And Import Management: Text And Cases 658.84 RAM
- Capturing, Analyzing, and Managing Word-of-Mouth in the Digital Marketplace (this book)
- Dynamics of Agricultural Information Management 658.84 RAT
- International Marketing 658.84 RAT
- Islamic Perspectives on Marketing and Consumer Behavior: Planning, Implementation, and Control 658.84 RIS
- E Marketing 658.84 ROH