Behavioural Research for Marketing by Adams, Julian
Kalaignar Centenary Library, Madurai · reference copy, to be read in the library
Where to find it: Sixth floor, call number 658.834 ADA.
Book details
- Author
- Adams, Julian
- Publisher
- Routledge
- Year
- 2022
- ISBN
- 9780367771331
Copies in the library (1)
| Floor | Call number | Barcode | Status |
|---|---|---|---|
| Sixth floor | 658.834 ADA | 205332 | Reference only (read in the library) |
Next to this on the shelf
- Designing Research Questionnaires For Business And Management Students. 658.831 EKI
- Marketing Strategies for Higher Education Institutions: Technological Considerations and Practices 658.832 TRI
- Consumer Behaviour And Emerging Practices In Marketing 658.834 AAG
- Customer Behavior in Retail Chain Marketing: the Approach and Analysis 658.834 ACH
- Behavioural Research for Marketing (this book)
- Analyzing the Cultural Diversity of Consumers in the Global Marketplace 658.834 ALC
- Social Marketing In Action Cases From Around The World 658.834 BAS
- Social Marketing And Behaviour Change: Models, Theory And Applications (Hb 2015) 658.834 BRE
- Contemporary Consumption, Consumers and Marketing 658.834 CAN