Brand Management by Moorthy
Kalaignar Centenary Library, Madurai · reference copy, to be read in the library
Where to find it: Sixth floor, call number 658.8270954 MOO.
Book details
- Author
- Moorthy
- Publisher
- S. Chand Publishing
- Year
- 2003
- ISBN
- 9788125914273
Copies in the library (1)
| Floor | Call number | Barcode | Status |
|---|---|---|---|
| Sixth floor | 658.8270954 MOO | 343357 | Reference only (read in the library) |
Next to this on the shelf
- Global Brand Expansion 658.827 VIK
- Brand Yourself : A No-Nonsense Brand Toolkit For Small Businesses 658.827 WER
- Multi-Platform Advertising Strategies in the Global Marketplace 658.827 YAN
- Decoding Branding 658.827 YUE
- Brand Management (this book)
- Marketing Research 658.83 3GE
- Service Franchising A Global Perspective (Sie) (Pb 2012) 658.83 ALO
- Changing Paradigms In Services Marketing 658.83 ASH
- Consumer Behaviour 658.83 BHA