
Competitive Branding Strategies, Managing Performance in Emerging Markets by Rajagopal
Kalaignar Centenary Library, Madurai · reference copy, to be read in the library
Where to find it: Sixth floor, call number 658.827 RAJ.
Book details
- Author
- Rajagopal
- Publisher
- Palgrave MacMillan
- Year
- 2019
- ISBN
- 9783030249328
Copies in the library (1)
| Floor | Call number | Barcode | Status |
|---|---|---|---|
| Sixth floor | 658.827 RAJ | 200899 | Reference only (read in the library) |
Next to this on the shelf
- Brain Tattoos – Creating Unique Brands That Stick In Your Customer’S Minds 658.827 POS
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- Brand Immortality 658.827 PRI
- Competitive Branding Strategies, Managing Performance in Emerging Markets (this book)
- Competitive Branding Strategies 658.827 RAJ
- Branding In A Competitive Marketplace 658.827 RAJ
- Promotional Strategy for Investment Decision in Financial Markets 658.827 RAT
- The 22 Immutable Laws Of Branding 658.827 RIE