Strategic Brand Management, 5Ed by Keller
Kalaignar Centenary Library, Madurai · 1 of 3 copies available to borrow
Where to find it: Third floor, call number 658.827 KEL.
Book details
- Author
- Keller
- Publisher
- Pearson
- Year
- 2020
- ISBN
- 9789353946135
Copies in the library (3)
| Floor | Call number | Barcode | Status |
|---|---|---|---|
| Third floor | 658.827 KEL | 264165 | Available to borrow |
| Sixth floor | 658.827 KEL | 264164 | Reference only (read in the library) |
| Third floor | 658.827 KEL | 264166 | On loan |
Next to this on the shelf
- Brand Management (3Rd Ed) 658.827 HED
- Beyond Branding 658.827 IND
- The New Strategic Brand Management: Advanced Insights And Strategic Thinking 658.827 KAP
- The Definitive Book of Branding 658.827 KAR
- Strategic Brand Management, 5Ed (this book)
- Building Brands, Building Meaning 658.827 KOM
- Brand Positioning 658.827 KOS
- Advertising Effectiveness A Mantra To Brand Success 658.827 LAL
- Influencer Marketing for Brands: What Youtube and Instagram Can Teach You About the Future of Digital Advertising 658.827 LEV